From the listing
About the role
Kit's most established creators run real companies with teams, large lists, and dedicated sending needs. Because this part of our business is growing, we're looking for a Senior Product Marketing Manager, Scaling Creators to own how Kit wins, lands, and expands these businesses through a sales-assisted motion.
This is a full-time individual contributor role ideal for someone who has added an upmarket sales-led motion to a product-led company before and wants their work measured in win rate and deal size. You'll report to the Head of Marketing and work alongside two other experienced Product Marketing Managers.
What you'll do
- Define the buyer, write the story that resonates with them, and build the GTM strategy to drive inbound pipeline for the sales team.
- Partner with sales leadership on the deal toolkit, enablement, and win/loss analysis.
- Work with Account Executives and Solutions Consultants on demo narratives, discovery, and technical proof.
- Collaborate with Product on packaging, launches, and roadmap input.
- Coordinate with RevOps and analytics on account routing, attribution, and pricing decisions.
- Partner with Creator Success on case studies, customer references, and expansion plays.
- Lead channel strategy and drive cross-functional alignment with Marketing to bring it to life.
- Build a core deal toolkit including pitch decks, business case templates, security one-pagers, and competitive battlecards.
What they're looking for
- Experience adding an upmarket sales-led motion to a product-led company.
- Ability to analyze CRM data, call recordings, and product analytics to identify buyer gaps.
- Experience setting baselines for win rate, sales cycle, deal size, and expansion revenue.
- Strong writing skills to ship messaging frameworks and point-of-view documents.
From the company page
Kit benefits
The hot takeJeff's read on Kit
I can't freaking believe this...We've been using Kit for over five years to send and manage emails for Beach Commute, but never considered them for the Anywhere Atlas. We're gonna fix that right now. Here's what little I know about working at Kit as of this moment:
- ✅ 5.0 Glassdoor score (22 reviews).
- ✅ Offer flexible hours.
- ✅ Transparent Salaries.
- Oh, and have you EVER heard of this perk that PAYS you for taking time off?!
Paid paid vacation: An after-tax bonus of $1,000 for taking five consecutive days of vacation where you're fully unplugged from work.
Also, this is something everyone should consider when applying for a job: You do NOT need to meet 100% of a companies job requirements in a job listing.
*“Research tells us that applicants who are *female* or non-binary, as well as applicants who are people of color, are less likely to apply for roles they do not feel 100% qualified for. If you think you meet more than 50% of our requirements but fewer than 100% of them, please apply. We're imperfect communicators, so think of our job postings as the starting point for discussion rather than proof that you shouldn't apply.”*
