From the listing
About the role
Oyster is a global employment platform designed to close the gap between talent and opportunity by letting companies hire, pay, and care for people anywhere. Distributed across 60+ countries, Oyster has been recognized as a top WorkTech company and a B Corp-certified platform.
The Lead Partner Marketing Manager will build a scalable engine to create demand and pipeline through the partner ecosystem. This high-autonomy individual-contributor role involves designing and executing programs that market to, with, and through partners while turning strategy into repeatable go-to-market motions.
What you'll do
- Design, orchestrate, execute, and measure partner marketing programs across the ecosystem.
- Own and allocate the partner marketing budget, including co-marketing and MDF.
- Develop partner segmentation, positioning, messaging, and repeatable operating models.
- Establish credible reporting for partner-sourced and influenced pipeline and program ROI.
- Apply AI and automation processes to improve segmentation, program development, and execution.
- Align Channel, Demand Generation, Product Marketing, and Sales around integrated plans.
What they're looking for
- Demonstrated ownership of measurable partner or ecosystem marketing programs.
- Ability to connect marketing activity to sourced or influenced pipeline and explain attribution.
- Experience managing a program portfolio and making evidence-based choices on strategy.
- AI-native working style with evidence of rebuilding marketing workflows around AI.
- Comfort operating independently in a fully remote, asynchronous environment.
- Reliable home internet connection and fluency in written and spoken English.
Nice to have
- Experience in B2B SaaS, HR technology, or global employment ecosystems.
- Experience marketing with technology partners.
- Experience building a partner marketing function or measurement model from an early stage.
- Familiarity with PRM, marketing automation, CRM, and analytics tools.
- Experience supporting global programs across regions and time zones.
From the company page
Oyster benefits
◉ Remote policy · in their words
“Oyster is a borderless, HQ-less company. As long as your work gets done on time, your team has the support they need, and you're authorized to work where you live, the world is truly your Oyster.”
Pulled from their careers page · verified by Atlas
The hot takeJeff's read on Oyster
When I say I'm looking for perfect clarity from a company on their remote policy, Oyster sets the standard. They allow you to work from anywhere (including a beach), but make it clear if certain roles require specific timezones in order to align with the company. The are under no delusions that employees have lives outside of work and need to thrive there AS WELL as in front of the laptop to do well in life. Further, they give employees 40 days of PTO per year, which I actually PREFER to unlimited PTO. Oyster is a no-doubter for me.