From the listing
About the role
Community Phone built a phone that works out of the box, AI check-in calls, and a family app that replaces daily dread with peace of mind for seniors living at home and their families. Tens of thousands of families trust us.
This role is about building a courageous, iconic household brand close to scratch, with real budget and real creative license. By the end of 2027, we expect half of America's seniors will know who we are.
We're a fast-growing, YC-backed company built on curiosity, a bias toward action, and a founder mindset. You'll report directly to our Cofounder who runs Revenue and Operations.
What you'll do
- Set our creative direction as we scale from <10% of American seniors and their families knowing about us to >50% in 2027.
- Decide how Community Phone looks everywhere it shows up: TV, paid social, web, direct mail, the box, and our social channels.
- Be the steward of our brand, ensuring all platforms, from paid ads to customer newsletters, meet our brand standards.
- Take the brand identity system our design agency is launching in mid-October and make it world-class, scaling it across every surface and pushing it further.
- Design the website, the box, and the pieces that define us, making things rather than just advising on them.
- Build the creative machine for paid social and guarantee the quality of its output.
- Own creative performance alongside growth. Beautiful work that doesn't move CAC isn't done yet.
- Build the team that scales the brand with you.
What they're looking for
- 8+ years in creative direction, and you've built a phenomenal consumer brand.
- A portfolio demonstrating exceptional creative work across digital, retail, social, packaging, experiential, film, photography, and product storytelling.
- Both agency and in-house experience.
- A background on the visual side of creative direction (art direction, design, motion), with real experience leading copy and concept too.
- You still love making the work and designing, not sitting in review meetings.
- You believe in the power of AI in creative work, use it every day, and know where it makes the work better.
- You've made creative that performs at scale, ideally across TV, paid social, and physical.
- Experience managing production budgets, agencies, freelancers, and complex creative programs.
- Excellent taste.
- Superlatively high humility, intelligence, and hunger.
- The judgment to operate as the entire creative function today, and a desire to push and be pushed by the growth team.
Nice to have
- You've designed packaging and unboxing for a consumer hardware or DTC product.
- You've worked on eldercare, health-adjacent, or other trust-sensitive consumer brands.
From the company page
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