From the listing
About the role
At Beyond Finance, we've made it our mission to help everyday Americans escape the endless cycle of crippling debt and step into a brighter financial future. Through compassionate, individualized care, supportive user-centric technology, and customized financial solutions, we've helped over 1 million clients.
The Marketing Analytics Sr. Analyst will conduct analyses focused on optimizing and understanding marketing performance, sales effectiveness, client retention, and lifetime customer value. The role will collaborate cross-functionally with marketing, operations, product, sales, business intelligence, and data teams to deliver actionable insights that contribute to meeting company goals.
What you'll do
- Extract, clean, and analyze data to provide actionable insights to improve customer acquisition and retention.
- Liaison between Data, Business Intelligence, Analytics, Operations and Sales to ensure continuous alignment and fulfillment of data needs.
- Conduct deep-dive analyses on major marketing and sales initiatives, operational trends, challenges, and opportunities.
- Build and maintain automated reporting and dashboards to track key metrics.
- Partner with the product and operations teams to design and execute tests.
- Manage multiple projects simultaneously in a fast-paced FinTech/start-up environment, adapting to changing priorities as needed.
- Effectively communicate results and present recommendations to stakeholders.
What they're looking for
- 2+ years professional experience in marketing, product, strategy, or business analytics.
- 2+ years professional experience in paid media strategy, measurement, and optimization.
- Experience with experiment design and statistical analysis.
- Best-in-class data and analytical skills, including SQL, Excel, dataset manipulation, and data visualization.
- Significant experience with data-related best practices and methodologies; experience with relational data models, SQL, etc.
- A proactive and curious mindset with a strong desire to grow and develop.
- Quick learner; willing to dive in and get their hands dirty.
- Demonstrated ability to prioritize and deliver results in a fast-paced environment.
Nice to have
- Looker experience is a plus.
Benefits, as listed
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