From the listing
About the role
At Beyond Finance, we've made it our mission to help everyday Americans escape the endless cycle of crippling debt and step into a brighter financial future. Through compassionate, individualized care, supportive user-centric technology, and customized financial solutions, we've helped over 1 million clients.
The Manager of Marketing Analytics will conduct analyses focused on optimizing and understanding marketing performance, sales effectiveness, client retention, and lifetime customer value. The role will collaborate cross-functionally with marketing, operations, product, and sales to deliver actionable insights that help meet company goals.
What you'll do
- Utilize data to conduct insightful analyses on major sales and marketing initiatives, operational trends, challenges, and opportunities.
- Present findings to stakeholders and recommend actionable solutions for non-analytical partners including Senior Leadership.
- Re-define and challenge company marketing and acquisition KPIs that are critical to achieving company and business unit goals.
- Build and maintain automated reporting and dashboards to track key metrics.
- Work closely with the product and operations teams in defining tests and experimental design.
What they're looking for
- Bachelor’s or Master’s degree in business, STEM, or other analytical field.
- 2-4 years professional experience in marketing, product, strategy, or business analytics.
- Prior experience in Strategy Consulting, Financial Services, or Start-up environments.
- Familiarity with doing analysis in Excel and coding in SQL.
- Quick learner; willing to dive in and get their hands dirty.
- Demonstrated ability to deliver results in a fast-paced environment.
- Desire to work in an ambiguous environment and solve open ended problems.
- Proactive; ready to take initiative to prioritize and drive projects.
Nice to have
- Looker experience is a plus.
- Best-in-class data skills including SQL, Excel, dataset manipulation, data visualization, and presentation.
Benefits, as listed
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