From the listing
About the role
At Zapier, we build and use automation every day to make work more efficient, creative, and human.
We're looking for a Finance Manager to be the dedicated finance partner for Zapier's marketing organization, owning the full financial picture for headcount, budget, and channel investment while connecting marketing activity to pipeline and revenue outcomes.
You'll report into the Head of GTM Finance and partner closely with marketing leadership, Sales FP&A, and Corporate FP&A to establish a clean interlock between marketing, sales, and company-level financials.
What you'll do
- Own marketing FP&A end-to-end: headcount planning, budget building, and actuals tracking, so marketing leadership has a clear, current view against plan.
- Own channel allocation analysis (demand generation vs. brand) and drive ROI-by-channel reporting.
- Work on sales pipeline forecasting based on spend as part of setting GTM targets and ARR modeling, flagging risks to pipeline coverage or targets early.
- Serve as an embedded business partner to marketing leadership, helping think through decisions in real time.
- Track purchase orders and vendor commitments against budget, flagging overspend risk before it happens.
- Analyze the connection between marketing spend, pipeline generation, and closed-won revenue, working cross-functionally with Sales and RevOps.
- Partner with the Data team to establish and govern pipeline reporting definitions (leads, MQLs, opportunities) so the funnel is consistent end to end.
- Use AI to automate recurring finance processes, building skills and agents that can run parts of month-end close and re-forecasting cycles.
What they're looking for
- 4-6+ years of accounting/finance-specific experience, with 2+ years working with Marketing or GTM organizations.
- A background in Big 4 Accounting, Investment Banking, or Management Consulting with meaningful ownership of operating expense areas.
- Comfortable owning a budget end to end, including headcount, spend actuals, and purchase orders, and communicating variance clearly to non-finance stakeholders.
- Strong grasp of channel-level marketing economics (pipeline generation vs. brand), cost per pipe, and how to connect spend to downstream pipeline and revenue outcomes.
- Comfortable with ambiguity and able to structure a loosely-defined problem yourself.
- Good judgment and a bias toward surfacing issues and opportunities proactively.
- Actively use AI tools to work more efficiently, with the judgment to know when to go deep manually and when to lean on the tool.
- Strong written and verbal communicator, able to turn a complex analysis into a short, clear executive takeaway with guidance from your manager.
Nice to have
- Experience with Google Sheets, a data warehouse (Databricks or Snowflake), NetSuite, Zip, and HubSpot.
Benefits, as listed
The hot takeJeff's read on Zapier
Before we even get into the working conditions for employees, as a product, we use Zapier for EVERYTHING. Zapier's automations literally make our business function. The tools you can integrate and automate is absolutely WILD. In terms of working for Zapier, they check every box. Check out their Total Rewards page on benefits and perks for employees.
Also, they have a wildly self-aware Next Play Program. Here's what it's about:
“We're true partners in hiring, retaining, and growing our talent. Through our Next Play Program, we support all Zapier teammates and alumni in landing their next big role—internally or externally. We equip teammates with growth plans, an internal job board, defined career pathways, and personalized support.”
They will help you find your next role. That's unbelievably confident and secure, especially when every other company out there wants you to pretend that you're never going to leave the company, like you're working for a Ford production plant in the 60s.
Also, check out their entire resource guide on how to manage remote work.